Visión general del marketing y su función para los negocios
About this Course
En este curso conocerás la naturaleza de la mercadotecnia y su valor estratégico para los negocios al crear valor para los clientes. Al destacar algunos de los desafíos distintivos, te presentamos un marco de referencia para desarrollar una estrategia de marketing altamente efectiva.Created by: Universidades Anáhuac
Level: Intermediate
Related Online Courses
As public policies become increasingly complex and technical in nature there is a clear need for scientifically informed solutions to major public policy challenges. However, most researchers do... more
Sports have long been a cornerstone to our society, but only in recent history has the industry truly monetized with an expected value in 2021 of over $500 Billion USD. Ticket sales, corporate... more
What is communication? What is Business communication? Components of communication and communication process. Communication networks in business and their effectiveness. Various types of business... more
Il turismo è una delle industrie più dinamiche e in evoluzione in tutto il mondo. In questo corso esamineremo le principali tematiche, strategiche e di marketing, delle imprese della filiera. T... more
This course is offered for students who seek advanced exposure to corporate strategy. It builds on IIMBx course “Strategic Management” which dealt with strategies for single business firms. The pri... more
Powered by
